Setting up a greenfield manufacturing operation in the US with 80 employees – Itera Business Consulting

Setting up a greenfield manufacturing operation in the US with 80 employees

Situation

The European manufacturer was not presented in the US market because of the different industry standards and compliance.

Task

Start the initial sales and later build a local manufacturing subsidiary.

Activity

We initiated sales through export. Next milestone was to build a greenfield manufacturing operation in the US.

Result

After three years, the factory grew to 80 employees to serve the US market. The plan is to double sales in the next three years.

Key benefits

New subsidiary produces local products.
Quicker response to deliver the orders.
The factory has the highest growth potential within the group.